MANTRA ESPORTS
PREFACE:
What’s your Mantra? Ours: Defy Everything.
What’s your Mantra? Ours: Defy Everything.
Mantra is a Esports team with some of the most aggresive Valorant players in the game. In it’s first two years of opening their doors, they have won 3 major titles. Which some teams can imagine winning three titles total. Team Mantra believe that everyday is a new challenge to conquer and they are just getting started.
APPROACH:Starting with conveying the companys culture, I wanted to keep the hostility and intimidation factor that this organisation already manifested. Using aggressive typography, neo-modern layout/compositions, and a bold color palette unlike any org out there; Mantra took the stage with their new look with confidence and suave.
CASE STUDY: ART DIRECTION, SOCIAL MEDIA, AND DIGITAL ASSETS AMONG MULTIPLE PLATFORMS
Starting with conveying the companys culture, I wanted to keep the hostility and intimidation factor that this organisation already manifested. Using aggressive typography, neo-modern layout/compositions, and a bold color palette unlike any org out there; Mantra took the stage with their new look with confidence and suave.
CASE STUDY: ART DIRECTION, SOCIAL MEDIA, AND DIGITAL ASSETS AMONG MULTIPLE PLATFORMS
